photo Shooting & Social Media Strategy

- Domus Padel

The new home of padel

Domus Padel, located in the heart of the province of Padua, is much more than a sports center: it is the new reference point for padel lovers. Born from a modern vision of sport and leisure, it combines state-of-the-art infrastructure, state-of-the-art technology and an engaging atmosphere where every detail is designed to elevate the playing experience.

In just a few months it has become a true home for enthusiasts and the curious, offering high-quality courts, qualified instructors, comprehensive services, and spaces designed for relaxation and socializing. Padel here is more than just sport: it is an opportunity to meet, have fun and feel part of a dynamic and inclusive community. Whether it’s a game with friends, a competitive tournament, or a private lesson, every moment is designed to make padel come alive to the fullest.

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Brand Identity

Performance design

We accompanied Domus Padel in defining a solid and recognizable brand identity, capable of conveying the project’s key values: sportsmanship, innovation, elegance and a sense of community. Starting with the development of the logo, we built a coherent and distinctive visual identity, characterized by clean lines, a bold color palette and a visual system that can perfectly adapt to all brand touchpoints.

The visual tone is modern, dynamic and with attention to detail, with content that tells of padel as a passion and as a meeting opportunity. A custom-built identity for a young but ambitious brand that wants to stand out within a fast-growing market

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social media strategy

A growing community, on and off the field

For Domus Padel we developed a digital strategy oriented to enhance the brand and consolidate its online presence, with a focus on engagement and positioning. Social management was built on a dynamic editorial line that is visually consistent with the brand identity: content that alternates between storytelling, information, promotion and direct community engagement. The goal is to tell the story of padel not only as a sport, but as a shared experience, capable of creating relationships and loyalty. Through targeted sponsored campaigns and strategic content planning, we have worked on expanding the fanbase, constant interaction with the audience, and user activation. Each piece of content is designed to generate value, visibility and a sense of belonging.

The result is a solid, recognizable and growing online presence that can support the brand’s goals in the short and long term.

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web design

Effect Game, Set, Match

The Domus Padel website is designed to offer a simple, fast and engaging digital experience, reflecting the brand’s visual identity and values. The interface is clean and essential, designed to guide the user intuitively and encourage immediate access to principaI services. We chose a visual style consistent with the graphic concept developed for the brand: sharp colors, bold fonts, well-managed spaces, and clear call-to-actions. Each element is designed to visually translate the energy and precision typical of padel.

The site thus becomes a strategic tool for communicating, converting and strengthening Domus Padel’s digital presence, while always maintaining a balance between functionality and identity.

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